These features ensure a perfect

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Request a quick scan 4. Optimize for mobile use According to a Hubspot survey, 33% of respondents said they primarily use their mobile phone. This means it's crucial that your ad is also optimized for mobile use. When a customer tries to find information about a product or service on their mobile phone, you need to be sure that your customers can access this information on their phone as easily as they would on a computer itself.


Attract your ideal customers with special offers You germany phone number have a limited amount of space in your ad. By adding a special offer to your ad, you ensure that your customers are more likely to click. Do you offer a trial period? Or maybe free shipping, if your business is B2C.  headline that is sure to grab your customer's attention. In the advert below, Clarks uses the claim of up to 50% discounts to attract customers.





A potential customer who is still hesitating about purchasing Clark shoes will now click more quickly, familiarize themselves with the brand and perhaps even buy it due to a lower price. All this because of your offer. 6. Adjust your ad copy on the destination page As digital marketing experts, we know the importance of good landing page copy . Once your ads are used to support your landing page, consistency between these two becomes essential. Don't promise something is free in an ad if it isn't. Don't promise a 10-day trial when in reality it's only one.